— More than just a retail destination, THE EMBRY⓪ is a dynamic platform designed to nurture emerging artists and designers, fostering collaboration, experimentation, and bold narratives.

— Here, creativity thrives in an ever-evolving space, where creators in residence co-curate their own exhibition alongside our team. THE EMBRY⓪ challenge traditional retail, offering a stage for individuals/collectives with unconventional tastes and ideas.

— THE EMBRY⓪ celebrates those with uncompromising dedication towards craft and creativity.

— THE EMBRY⓪ act as the second phase of p0llen.

— Here, commerce and creativity merge in a vibrant, fluid, ever-shifting environment. Exhibition programs fostering interdisciplinary exchange. This is a space for those who refuse to compromise, where craft, individuality, and community intertwined, and become a breeding ground for the next generation of thinkers.

— THE EMBRY⓪ will act as a disruptive force, it rejects the sterile segregation of "art," "design," and "commerce," instead curating violent radical synergies.

— This is not just incubation, this is mass cross-pollination of thoughts.

Free from commercial constraints and trends , the space operates as:

— A rotating showcase for emerging designers and artists

— A radical retail platform valuing craft over mass production

— A physical conceptual space to materialise the full artistic vision of creators

— A platform to connect with discerning audiences

— A testing ground where experimental concepts meet real market feedback

THE EMBRY⓪ celebrates diversity and inclusiveness in its purest form:

— Traditional craftsmanship alongside avant-garde experimentation

— Local cultural narratives in dialogue with global perspectives

— Disparate mediums and disciplines intersecting freely

— Facilitate exchange and collaboration between local and international creators

— THE EMBRY⓪ is not bound by any definition, existing simultaneously as gallery, boutique and marketplace while belonging to none.

— Visitors become collaborators, observers transform into contributors, and every interaction holds potential to spark new creative trajectories.

THE EMBRY⓪

_Physical anchor: Shanghai_

_Conceptual reach: Boundless_

_Retail as a radical form of cultural exchange_

_By independents, for independents_

_A p0llen initiative_